4th ARQ

Having worn and championed 4TH ARQ for years, Frankie Bridge’s collaboration with one of the leading Irish athleisure brands felt like a natural evolution. 4TH ARQ chose Haus of Hyde to bring the collection to life, creating a campaign centred around elevated everyday dressing. Shot in our studio, with clean compositions and elevated styling, the shoot allowed Frankie and her personal style to lead the campaign.