FRANKIE BRIDGE

MINT VELVET SOCIAL ACTIVATION

Created as social-first content for Mint Velvet, we shot and edited Frankie Bridge in three looks from the brand’s new AW collection. Captured street-style, the content brings an effortless, editorial feel to the campaign, balancing a natural social aesthetic with elevated styling designed to perform as paid content.

L’ORéAL REEL AD CAMPAIGN

Shot in New York during Fashion Week, we created a series of social-first reel ads with Frankie Bridge for L’Oréal, featuring beauty brands from across the L’Oréal portfolio. Built around the GRWM format, each piece followed Frankie creating her make-up look ahead of the shows, bringing the products into a relevant fashion moment while keeping the content natural to her own social style.